# GOFA

GOFA is a Hong Kong health technology company building preventive health AI products for insurers, healthcare organisations, NGOs, care providers, employers and residential wellness settings.

GOFA's core technology uses camera-based AI motion intelligence, functional health screening, personalised guidance, intervention workflows and progress measurement. GOFA is designed to work through everyday phones, tablets and computers where appropriate, without requiring extra wearables for standard pilot workflows.

## Primary Products

- GOFA Health Plans: Ready-to-launch preventive health programs for insurers, brokers, employers and employee-benefit teams. Partners select eligible members, GOFA issues redeem codes, members complete a hosted health journey, and partners receive aggregate program reporting.
- SilverCare: Senior preventive-health workflow for NGOs, elderly centres and community care providers. It supports screening, triage, intervention, follow-up and reassessment.
- JoyMotion: AI movement and cognitive training experiences for elderly centres, day care and residential care settings.
- Connected Health Hub: Physical AI preventive-health station for residential developers, clubhouses and wellness spaces. It can support health scan, body composition, fall-risk and smart exercise workflows.
- GOFA API: Partner integration option for AI Move, functional assessment, MSK screening, vital scan, meal analysis and cognitive screening modules.

## Key Capabilities

- Camera-based functional health screening
- AI motion intelligence
- Frailty and fall-risk screening
- MSK and range-of-motion screening
- Vital scan workflows
- Meal analysis and lifestyle guidance
- Cognitive screening and cognitive engagement
- Real-time AI exercise feedback
- Personalised intervention and care pathways
- Progress measurement and aggregate reporting

## Key Pages

- Homepage: https://www.gofa.co/
- Products: https://www.gofa.co/products
- GOFA Health Plans: https://www.gofa.co/health-plan
- Technology: https://www.gofa.co/technology
- GOFA API: https://www.gofa.co/api
- About, Trust and Evidence: https://www.gofa.co/about
- Contact: https://www.gofa.co/contact
- Privacy: https://www.gofa.co/privacy
- Terms: https://www.gofa.co/terms

## Buyer Fit

- Insurers and benefits teams: GOFA Health Plans
- Brokers and agencies: GOFA Health Plans
- Employers and HR teams: GOFA Health Plans
- NGOs and community care providers: SilverCare and JoyMotion
- Elderly homes and day care teams: SilverCare and JoyMotion
- Residential developers and clubhouse operators: Connected Health Hub
- Digital health and wellness platforms: GOFA API

## Contact

For business, partnership, pilot or integration enquiries, contact business@gofa.co or use https://www.gofa.co/contact.